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Values

Our Vision

(Why we exist)

Improve the future for our clients, our communities, and ourselves.

Our Values

(How we engage with each other and our community)
Healthy
  • Creativity starts with personal health. From the food we consume to the activity we provide our bodies, how we treat our body will impact our ability to create.
  • At Strateligent® we encourage our employees to consume food that fuels, not fills, and to consistently participate in physical exercise.
  • We also provide our employees an annual corporate holiday to rest, relax, and rejuvenate their personal being.
  • Lastly, we advocate for our employees to use their annual vacation in full as “time away” allowing the creative heart to grow stronger.
Trustworthy
  • Our default setting is believing our employees are doing their best, every day.
  • We each create our work under the belief quality is king and experience is everything.
  • We provide our employees with autonomy. They set their hours and schedules with their teammates and record hours worked each week outside of management oversight.
  • Within this extension of trust, we believe our business will excel, grow, and inspire greatness.
Collaborative
  • Many hands make light creative work.
  • We create meaningful solutions that inspire a preferred future together.
Victorious Mindset
  • We are hired to solve problems.
  • We engage in these projects through the lens of “possibility” and “what could be” not “what is.”
  • Positivity in the face of adversity is a must—we believe the impossible isn’t. There is always a solution.
  • We will perpetuate positivity within our daily interactions with our team, with our clients.
  • We will attract future teammates and clients through our optimism.
  • As a magnet attracts metal, our victorious mindset will draw us to our preferred future.
Adaptable
  • Communication is constantly evolving.
  • We commit to being agents of change, perpetually growing, pushing ourselves further.
  • Never being OK with OK, and believing the status quo is undesirable.
  • We also understand that each creative person is different and will work together, maximizing each other’s strengths and minimizing weaknesses.
Proactive
  • We think ahead.
  • We anticipate.
  • We cannot procrastinate.
  • We are to be one step ahead of our clients’ needs.
  • Our communication must set the playing field, not respond to it.
Peacemakers
  • Conflict and crisis are natural ingredients to creative and communication work managed by deadlines.
  • We believe that to achieve our vision we must seek to make peace.
  • We cannot peace fake, nor peace break.
  • We will confront conflict and problems directly, speaking through them in love, finding the best possible win/win solution.

Our Mission

(How we will accomplish our vision)

Communicate with the sole purpose of positively changing hearts and impacting minds.

Our Core Talents

(How we approach our work)
Intuitive + fact-driven
  • We take a unique approach to finding marketing solutions: psychology—the bedrock of every campaign.
  • Everything we do is based on how we know people react and respond, come together, or fall apart.
  • Our natural-born instincts act as our initial North Star—guiding us toward messaging that resonates with the right people.
  • We apply proven strategies and continuously monitor to make sure we’re on track to get results.
Future-building
  • Create the future—because if you wait for it, you may be left behind.
  • Forward-thinking allows us to adapt quickly to changes in technology and society (think: the social media boom and COVID-19).
  • We set the tone for what we want the future to be like for our clients, our communities, and ourselves.
Making it happen
  • Communicating with purpose is more than simply handing over a new logo or a polished website.
  • We develop a strategy, we use it, we get results.
  • We listen, ask the right questions, and dig deep for the right solution.
  • Our work hinges on drawing from experience, past results, and benchmarks of success to uncork client-specific strategies that build customer momentum.

Get to know the STR team

Our advertising agency is a perfect blend of storytellers, project managers, copywriters, graphic designers, web development wizards, social media gurus, video production specialists, and digital marketing strategists.

Learn more