STRATELIGENT™ provided creative concepts for FirstLight Health System’s campaigns — from OB care to surgery, event promotion and everything in between. We designed, took photographs and wrote content for FirstLight’s marketing materials, including newsletters, ads, brochures and billboards. Through it all, we kept the look and feel of FirstLight’s hospital and clinics consistent in every campaign.
To help FirstLight with physician recruitment efforts we created a video for potential doctors and surgeons to meet the staff and community. The video serves as a virtual highlight reel showcasing the opportunity FirstLight can offer to doctors and their families.
We frequently photographed FirstLight in action — doctors, nurses, paramedics, pharmacists, administrators, patients, families — in order to communicate the local, personalized healthcare the hospital provides to the community in our marketing materials.