Riverwood Healthcare

What does consistency across all communication, strengthening positioning, and deploying strategic, digital and traditional campaigns do for a rural hospital? It sets record patient volumes in Surgery and Family Medicine. After just three years. And on top of it all, during a pandemic.

Using our annual communication plans and purposeful messaging across patient testimonial videos, digital display ads, and traditional outdoor and media has helped patients see Riverwood as a center for surgical excellence—a true healthcare destination—in rural Minnesota.