Agency News

October 25, 2019

Extend Reach, Build Awareness, and Achieve Goals with a Strategic Rebrand

[vc_row row_type="row" use_row_as_full_screen_section="no" type="full_width" text_align="left" css_animation="" box_shadow_on_row="no"][vc_column][vc_column_text] Small businesses grow. Sometimes they outgrow their brand. A lot had changed since Michael Ryan and Wesley Hoppe founded Ryan & Hoppe Investment Management in 2010—they’d added a new partner, were opening a new location, and had plans for...

August 12, 2019

In Agency News

By Emalee

A Communication Plan That Changes Minds and Gets Results.

Brainerd Lakes Regional Airport (BRD) retained Strateligent’s services to find out if it was advertising in the right places. Could we help determine the best places to advertise? Sure. But our approach to communication goes deeper than where to place ads and freshening up some...

July 8, 2019

In Agency News

By Emalee

Getting to Know Steph Swanson

Steph Swanson, Strateligent’s newest creative team member, recently joined Jodi Schwen in the copywriting department. Steph has a bachelor’s degree in marketing communications and mass communication from Bemidji State University, and she brings experience in both copywriting and technical writing. She enjoys exploring the outdoors,...

July 3, 2019

In Agency News

By Emalee

Strateligent® helps launch the first e-bike event in North America for international client

The E-bike Challenge Minneapolis—the first event of its kind in North America—was held this spring at the Minneapolis Convention Center. It was a place for consumers to test and compare e-bikes, which have batteries that allow riders to go farther and with greater ease. Attendees of...

June 17, 2019

In Agency News

By Emalee

Strategic Graphic Design Leads to Stable Branding

[vc_row row_type="row" use_row_as_full_screen_section="no" type="full_width" text_align="left" css_animation="" box_shadow_on_row="no"][vc_column][vc_column_text]Close Converse started providing commercial real estate services throughout Central and North-Central Minnesota in 1995—it was time to modernize their brand. With Strateligent’s help, they recently relaunched their brand with a new logo, fresh signage, and a revamped web...

May 13, 2019

In Agency News

By Emalee

Campaign for first-ever E-bike Challenge in USA

Strateligent worked with a European company, Hicle, Inc., to launch the first of its kind E-bike Challenge event in North America. (In Europe, Hicle organizes the biggest consumer fair in the world for bicycles and cycling tourism.) The campaign used public relations and design, behavioral...

March 13, 2019

In Agency News

By Emalee

Sourcewell and Strateligent partner to win Best of Show at Addy Awards

ST. JOSEPH — Sourcewell and Strateligent won the Best of Show and Gold Addy Awards for a collaborative entry at the American Advertising Federation (AAF) of Central Minnesota’s annual awards show, which recognizes advertising professionals for creative excellence and effective advertising and marketing. The collaborative project...

January 18, 2019

In Agency News

By Emalee

A communication plan is your foundation

You wouldn’t construct a building without a solid foundation, but many people begin building a business brand without a plan. A communication plan is your foundation—it defines who your company is and how others see you. It presents a consistent message for business owners and...

December 13, 2018

In Agency News

By Emalee

Strateligent’s Aaron Hautala Appeared on MSNBC Your Business Program

Photo courtesy of Frank Silverstein, MSNBC Your Business Aaron Hautala, creative director and owner of Strateligent, recently appeared on MSNBC’s national news program, “Your Business.” MSNBC contacted Hautala to provide marketing and branding advice for Bushel and Peck’s—a company owned by Jackie Gennett, located in Beloit, Wisc....

August 20, 2018

In Agency News

By Emalee

RedHouseMedia Has A New Name

Fifteen years ago, RedHouseMedia started doing business in Aaron and Beth Hautala’s red house in Brainerd. The first office was smaller than a conference table. Since they didn’t want to use Hautala as a business name, RedHouseMedia was chosen. The main reason for the name change...