Who we are. What we’re doing. What we can do for you.
All in a Day’s Work: Elizabeth Leon-Guerrero
Elizabeth Leon-Guerrero joins Strateligent as graphic designer Elizabeth Leon-Guerrero has joined the Strateligent ad agency team as a graphic designer. Being...
All in a Day’s Work: Aaron Hautala
Making the impossible possible (within reason). Aaron Hautala, co-founder, CEO, and creative director of Strateligent, specializes in making it happen for...
How Winter Outdoor Recreation Aids Economic Development
Aaron Hautala talks winter fat biking and economic growth on the Trail Eaffect podcast The January 5 episode of the Trail...
Strateligent CEO appears on Active Towns podcast
Aaron shares how he helped transform the Cuyuna region through outdoor recreation BRAINERD –Strateligent CEO Aaron Hautala recently appeared as a...
Aaron Hautala, Strateligent CEO, Presents Keynote at 2022 Iowa Trails Summit
BRAINERD – Aaron Hautala, CEO and Creative Director of Strateligent and destination development consultant, recently delivered the keynote address to...
All in a Day’s Work: Beth Hautala
Behind the Scenes (literally) with Beth Hautala When it comes to coworkers at Strateligent, Beth Hautala may often be out of...
All in a Day’s Work: Cory Johnson
Turning the “How” into “Wow” Chances are, if you’ve worked with us, you’ve worked with Cory Johnson—graphic designer, video production specialist,...
Aaron Hautala, Strateligent CEO, becomes Certified Executive Coach
BRAINERD – Aaron Hautala, CEO and Creative Director of Strateligent, recently attended the Center for Executive Coaching in northern California,...
What’s “The One Thing” that makes a leader worth following?
Strateligent’s CEO and Creative Director Aaron Hautala recently presented during the local lunch segment of Leadercast, a nationally broadcast leadership...
Collaboration is a three-legged stool.
In our work, collaboration is one of our Strateligent values and we collaborate daily within our team. However, before we...
Storytelling: Meaningful. Purposeful. Grounded.
Our first step in working with a new client is developing their communication plan. The plan is created through a...
Does Traditional Advertising Still Work? Yes. (If you do it right.)
We’ve shared a lot about digital advertising lately. It’s because we like the flexibility, the effectiveness, and the ability to...
7 ways to improve your hiring process with digital advertising
These days, many businesses are understaffed and struggling to find new talent. Gone are the days of placing an ad...
Making sense of digital benchmarks and buzzwords
Why big numbers don’t always mean big success. What’s worth more: 100,000 impressions or 10 conversions? What does a high click-through...
5 Google Analytics Metrics to Watch
You can assume what people are doing when they get to your website—but do you know for sure? Are your...
Digital Advertising 101
Digital advertising can be overwhelming. Digital advertising can be confusing. Digital is different. It doesn’t have to be hard. Let’s cut through the jargon...
Building A Brand To Build A Better Future
Working with RIPL to prevent school violence, together. Our mission is to improve the future for our clients, our communities, and...
How we relate.
Communicating with a purpose hinges on listening, adapting, and achieving. But the secret to our success? We aim to build...
How we achieve.
When we adapt, we must do so to achieve results. We don’t promote change for the sake of change. We...
How we adapt.
Listening is key to developing a successful communication plan. But things don’t always go as planned. Who hasn’t run into...
How we listen.
Our vision: To improve the future for our clients, our communities, and ourselves. How do we do it? We communicate with...
Core talents drive results (with the right tools)
We live by our values (Healthy, Trustworthy, Collaborative, Victorious Mindset, Adaptable, Proactive, Peacemakers). But there’s more—some call it our superpowers,...
Strateligent capitalizes on remote work opportunity
Our Strateligent team has been working remotely for several months now—but you wouldn’t know it. We’ve continued to achieve corporate...
3 Simple Questions to Help Understand the Future
Can you predict the future? Of course not. But you do have the ability to understand what your customers are...
Two minute tip to create Monday momentum
Every business can continue taking steps to strengthen customer confidence during the pandemic. Let’s look at these steps from the...
Make money by saving money through the fine art of advocacy
Times are tough right now for small businesses—including ours. But you can be a financial advocate for your business and...
What are businesses able to do now?
There is no one-size-fits-all for businesses during the pandemic. Here are two areas of communication opportunity for essential businesses and...
Planning for an uncertain future
Proactive is one of our company values. It gives us a path forward. It provides us the stability to look...
8 tips to get your eStore up and running
Stay-at-home and shelter-in-place orders have been crippling for many small, brick-and-mortar businesses—but all is not lost! With these safety guidelines...
How using social media today can help you adapt for tomorrow.
Today is much different from a month ago. Normal isn’t normal anymore. Businesses must adapt to their new normal to...
Strateligent creates website design for national campaign based in California.
Strateligent® designed and provides digital marketing analysis for the Climate Mayors’ website (www.driveevfleets.org), which is a resource for cities, counties,...
Extend Reach, Build Awareness, and Achieve Goals with a Strategic Rebrand
Small businesses grow. Sometimes they outgrow their brand. A lot had changed since Michael Ryan and Wesley Hoppe founded Ryan...
A Communication Plan That Changes Minds and Gets Results.
Brainerd Lakes Regional Airport (BRD) retained Strateligent’s services to find out if it was advertising in the right places. Could...
Strateligent helps launch the first e-bike event in North America for international client
The E-bike Challenge Minneapolis—the first event of its kind in North America—was held this spring at the Minneapolis Convention Center....
Strategic Graphic Design Leads to Stable Branding
Close Converse started providing commercial real estate services throughout Central and North-Central Minnesota in 1995—it was time to modernize their...
Campaign for first-ever E-bike Challenge in USA
Strateligent worked with a European company, Hicle, Inc., to launch the first of its kind E-bike Challenge event in North...
Sourcewell and Strateligent partner to win Best of Show at Addy Awards
ST. JOSEPH — Sourcewell and Strateligent won the Best of Show and Gold Addy Awards for a collaborative entry at...
A communication plan is your foundation
You wouldn’t construct a building without a solid foundation, but many people begin building a business brand without a plan....
Strateligent’s Aaron Hautala Appeared on MSNBC Your Business Program
Photo courtesy of Frank Silverstein, MSNBC Your Business Aaron Hautala, creative director and owner of Strateligent, recently appeared on MSNBC’s national...
RedHouseMedia Has A New Name
Fifteen years ago, RedHouseMedia started doing business in Aaron and Beth Hautala’s red house in Brainerd. The first office was...